{"id":538,"date":"2010-06-27T12:36:02","date_gmt":"2010-06-27T12:36:02","guid":{"rendered":"https:\/\/virtualchaos.co.uk\/blog\/?p=538"},"modified":"2010-06-28T12:35:59","modified_gmt":"2010-06-28T12:35:59","slug":"how-to-get-people-to-paying-for-content","status":"publish","type":"post","link":"https:\/\/virtualchaos.co.uk\/blog\/2010\/06\/27\/how-to-get-people-to-paying-for-content\/","title":{"rendered":"How to get people to pay for content"},"content":{"rendered":"<p>\n<object width=\"480\" height=\"285\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/tkjvn2IbFUk&#038;hl=en_US&#038;fs=1&#038;\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/tkjvn2IbFUk&#038;hl=en_US&#038;fs=1&#038;\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"480\" height=\"285\"><\/embed><\/object>\n<\/p>\n<p>Forrester Research analyst James McQuivey says people have never paid for content and never will. What they have paid for &#8212; and will pay for &#8212; is access to content. The lesson for product strategists: make more content available, on more devices, in the most convenient ways possible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Forrester Research analyst James McQuivey says people have never paid for content and never will. What they have paid for &#8212; and will pay for &#8212; is access to content. The lesson for product strategists: make more content available, on &hellip; <a href=\"https:\/\/virtualchaos.co.uk\/blog\/2010\/06\/27\/how-to-get-people-to-paying-for-content\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[372,371],"class_list":["post-538","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-access","tag-content"],"_links":{"self":[{"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/posts\/538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=538"}],"version-history":[{"count":0,"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/posts\/538\/revisions"}],"wp:attachment":[{"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/virtualchaos.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}